The pan-European e-authorisation solution has been growing at a fast pace in the Greek market since the beginning of the year, registering a 55% increase of transaction values per month on average
Athens and Paris, 25 September 2017 – Today, the Hellenic Bank Association (HBA) and PRETA S.A.S. announced that goods and services amounted EUR 15 million have been paid through MyBank solution in Greece since the beginning of the year. This steep increase in the MyBank transaction values confirms the notable market penetration that this pan-European e-authorisation solution for the initiation of secure online payments has achieved among Greek consumers and businesses within a short period of time.
The service has been widely deployed across Greece since early 2017 and is currently offered by four member banks of the Hellenic Bank Association: Piraeus Bank, National Bank of Greece, Alpha Bank and Eurobank Ergasias. From January 2017 to August 2017, MyBank has registered a remarkable overall increase in terms of transaction values and a growing adoption rate among businesses operating in Greece. With a transaction authorisation rate of 80%, the average value of each payment made via MyBank is EUR 220, while the payment with the highest value was for over EUR 11,000.